MARIPOSA FOOD CO-OP REBRAND
LOGO DESIGN, BRANDING & GUIDELINES
Brand Guidelines created for Mariposa Food Co-op during a full rebrand of the West Philadelphia store. This included a modular logo created to give a range of options, and integrated an extensive icon system. The main goal of the identity is to emphasize their affordable offerings and show that the store is accessible to anyone of any means.
Client: Mariposa Food Co-op
Design & Art Direction: Danni Sinisi